CBD product and brand developers are paying closer attention to the other compounds found in the hemp plant that play a beneficial role along with cannabinoids. Increased research and expanded industry processing innovations has taken CBD products to a new level of custom crafting. One category of compounds, known as terpenes, has begun to play a significant role in new product development.
So, what are terpenes and how might you use them in YOUR BRAND’s product line?
What Exactly ARE Terpenes?
Terpenes are a class of approximately 140 aromatic organic hydrocarbons found in the hemp plant and are the source of the distinct aroma and flavor of the plant. Terpenes are molecules produced by all plants and are the bulk of the source of the elements of essential oils.
Terpenes also provide an important function for the plant itself in terms of attracting pollinators, repelling predators and providing protection from bacteria and other environmental hazards.
Botanically derived terpenes are essentially the same as the terpenes derived from hemp in terms of efficacy: however, when formulating hemp CBD products, the use of hemp-derived terpenes is in keeping with YOUR BRAND’S purity of 100% cannabis sativa derived products.
What Are The Benefits Of Terpenes?
Terpenes have been shown to have an interaction with the receptors on the cells of the endocannabinoid system throughout the human and mammalian body and this produces various effects. The effects can vary depending on the terpene and its properties.
Terpenes also have been shown to moderate our body’s interaction with cannabinoids, known as ‘the entourage effect’. This entourage effect demonstrates that the properties of the cannabis or hemp plant are more effective as a whole than in its individual parts.
This has opened the door for increased studies on cannabinoids and terpenes because it was through previous research that the synergy of terpenes with cannabinoids was elucidated. Interest in the possibilities of enhanced beneficial formulations for CBD products using isolated terpenes has certainly been trending in the market.
So far the studies on terpenes has identified some of their basic effects and properties. Here are a few of what are considered the ‘Primary Terpenes’ along with their effects and scents:
Pinene ~ Sharp, Pine
- Promotes alertness
- Helps with short term memory loss
Linalool ~ Floral, Spice
Myrcene ~ Musky, Herbal
-Limonene ~ Citrus
- Elevated mood
- Stress relief
Terpinolene ~ Floral, Herbal
This gives you an idea of the aromatic effects of some basic terpenes. At Laurelcrest, we offer a selection of hemp terpenes that offer Earthy Aromas of Citrus and Tobacco to enhance your CBD product line.
How Can Terpenes Be Used For Your Brand?
Terpenes can be used in crafting your CBD products to bring enhanced aromatic effects and benefits. They can be blended into any kind of CBD formulations including: topicals, edibles, cosmetics, and tinctures.
Laurelcrest offers wholesale and bulk terpenes as well as private label hemp terpenes so you can showcase the Laurelcrest product with your own branding. We would love to assist you in creating your unique CBD product line using innovative terpene enhancements.
We also invite you to comment below with any thoughts or questions!